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Tourism Growth Challenged by Downtown Safety - 20 May 26
Hamilton · May 21, 2026
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We have quorum present. I'd like to call
this meeting of the Hamilton Tourism
Development Corporation Board of
Directors to order. Please remember that
all electronic device are be switched to
a non-audible function during committee
meetings. Uh we're going to move to
approval of the agenda. Mover and second
to approve the agenda as presented.
Councelor Wang, Councelor Casar. No
amendments.
Show of hands to approve. That carries.
Declaration of interest. Any
declarations? Seeing none, we'll move on
to the approval of the minutes. 4.1
HTDB26-001
from February 27th, 2026. Mover and
second to adopt the minutes. Councelor
Casar and Councelor Wang and I will go
to councelor Casar uh for discussion on
the approval.
>> Yeah, thanks chair. I just noted uh in
the minutes that there was uh I don't
think you were here last time and it had
your name as present calling the meeting
to order. So just administrative uh fix.
>> Yep. So we'll adopt the minutes as
amended.
>> Perfect. So uh show of hands to in favor
or opposed to adopt the amendments as
amended. That carries. Thank you. Items
for information 5.1 HTDC 26003 Hamilton
Tourism Development Corporation spring
update citywide.
Um,
Director Abbott, go ahead.
>> Good morning. Thank you through the
chair. I am Lisa Abbott, uh, director of
tourism and culture for the city of
Hamilton, and I'm joined today by Ryan
McHugh, manager of tourism and events.
Duncan Robinson, who will be our
soontobe um, voted in uh, new treasurer.
Um Pam
uh Holland who is our senior project
manager and Hildigard Snellgrove also
our senior project manager from tourism
and events. U we're presenting two
reports today um I'm going to hand it
over to uh Ryan uh to walk you through
the spring update. But before I did um I
would be remiss um if I didn't also
mention um although the spring update um
has a lot of positive good news in it uh
a lot of good news stories and we have a
lot of um great things coming down the
pipe. Um I would be remiss if I didn't
mention that we do we are getting um
consistent uh communication uh from our
partners uh Jackson Square, the Sheridan
uh the convention center and
particularly Homewood Suites. Um regular
communication just indicating that they
are struggling in terms of losing dance
competitions. Um uh their uh their um
patrons uh are feeling a level of
insecurity um and and feelings of
unsafess in the downtown. Um, and I say
this uh just for awareness. Uh, these
are things that we do respond to. Um,
um, but it is something that uh that we
are actively monitoring and I needed to
uh to raise it here for your attention.
Um, but I will turn it over to uh Ryan
McHugh. Thank you.
>> Thank you, Lisa. Uh and uh despite uh
those challenges in our core and uh
construction at our convention center uh
we have had as this report indicated a
great deal of success. Uh this shows
what we events we've either won uh both
sports and conventions for 2026 and 2027
and some of the bigger items which we
currently have bid on or will be bidding
on. Uh and since this report was
published, we've had a number of other
large opportunities present themselves
at the September meeting. uh we intend
to bring some requests forward for some
hockey related events which uh we hope
will draw some interest. Um just to kind
of touch on a few uh successes. Uh so
with the PW sorry PWL takeover tour uh
we did provide um a small uh sponsorship
to help make us competitive when they
were looking for host cities. uh and uh
we will be making requests to recover
those costs from uh HTDC uh through the
block of event attraction funds. Uh so
that just kind of shows that when you do
have a group like the PWL take a look at
your market um a small grant that gets
them over the finish line can really
lead to a bigger outcome like us landing
a PWL team. And a lot of times you just
have to get these groups to experience
your city. And we have so many
positives, the arena being one of them
that leads to, you know, a professional
sports tenant which hopefully will
provide to enjoyment and economic impact
for decades to come. Another one that I
will touch on is the Great Lakes and St.
Lawrence cities initiative. Uh so not
one for uh spectators like the PWHL, but
uh really just showcased uh Hamilton as
just a powerhouse, economic powerhouse
on the Great Lakes. As you're aware, we
are the largest inland port on the Great
Lakes. We uh produce half Canada steel.
That all happens right on our
waterfront. And that was a great
opportunity for dignitaries and economic
leaders from across the world to come to
Hamilton and and learn from each other
and share experiences. And so that was a
number of delegates staying uh in the
city. Uh but also it's something where
as an economic development group we can
get a lot of lessons learned uh and
sharpen our pencils on strategy that
brings more business to Hamilton. So the
benefits uh sometimes go beyond just a
spectator staying in a hotel going to a
game uh especially on the meetings and
convention side. That's business during
the week for hotels, restaurants which
is generally slower uh and there's
economic benefit beyond that. So, uh, I
won't speak to the report more than
that. Certainly happy to answer any
questions, but, um, over 30 million in
economic impact in our pipeline and 2028
and 2029 are also shaping up to be very
great years and we'll share at the next
board meeting uh, some of the
opportunities that may require some
funding.
>> Thank you for that, director and
manager. Any questions currently before
we move on? Tammy, go ahead. Sorry,
Councelor Wang.
Thank you. Just a question on what's
happening at the convention center. I do
know that a lot of that work on Summers
Lane is being almost done, but the
parking garage is still a big challenge.
We still own that, right? Um, and I
wanted to understand where Carmen's was
going to participate in building out the
convention center to make it into a
bigger sort of histo venue or sorry,
bigger meeting and convention venue.
manager.
>> Uh so through the chair to councelor
Wang. Uh so certainly that was the
vision of HUPEG when they put forward
the master agreement. Um just based on
some technical due diligence uh
structurally that was a challenge uh
because of there's the cup under there
the art gallery. Uh one thing they are
coordinating closely with the art
gallery as they explore their expansion
plans. So that's something where uh we
have you know assurances that if there
is an expansion of the art gallery's
footprint they'd coordinate with the
convention center to maximize the amount
of meeting space. Uh but what is taking
place in the convention center is uh
it's a $10 million renovation mostly a
cosmetic refresh within the existing
footprint. Already in the lobby you'll
see um it looks much much fresher much
more modern. Uh they will in phase two
be putting in a wine bar that'll have
street access on Summer's Lane. Uh and
in the meantime, they've kept the
building operational. So it's not like
we've lost uh any downtime. Uh so we
still have the benefits of meetings and
conventions, but during this transition
period, we really have to uh do what we
can to make sure it's looking good. For
example, the Junos, we worked with uh
public works to to stop construction on
Summers Lane. uh the the walkway was
halfway done, had it cleaned up just
because there was a lot of industry
events there. So, uh working closely
with our colleagues in public works to
see what we can do to minimize those
impacts, but there are impacts with
which is the case for any construction
project.
>> Councelor Wayne,
>> so given that there are structural
issues happening um at that location,
what is the plan for growth and
expansion for meetings and conventions?
because at this point all of we're kind
of hand tied to what 1500 attendee type
conferences. So what is the opportunity
like if that is the roadblock then what
is the solution
manager?
>> Uh that's a great question. So through
the chair uh so there are those large
large convention centers with continuous
footprints and we are not that and and
we won't be that tomorrow but in the
marketplace we're finding uh those like
the great lakes St. initiatives. There's
a lot of international conferences that
you know don't require the 2,000 uh you
know seated continuous space. So we do
feel there is a market which uh we are
increasingly competitive in uh and we
are seeing that building is uh busy and
is looking to be uh very busy. So it's
something where um you know if if if we
had an expanded floor plate that would
be ideal. Uh but given we don't uh there
is still a lot of room to grow
businesses and it's something from all
our hotels specifically the downtown
hotels they really benefit from that
economically uh and they're seeing an
uptick in bookings in the coming years
especially coinciding with the
completion of those renovations.
>> My last question for you chair is a
question around this summer. This summer
is going to be the summer of cray cray
um in Toronto because we have the World
Cup coming. We also have significant
just largecale events that are happening
in Toronto. Clearly, there should be a
spillover in terms of accommodations
coming into Hamilton. Um so what is how
are we how are we um anticipating or how
are we moving um those opportunities
forward given that Toronto is such a
close market proximity
>> uh through the chair uh so we've been
working closely with our uh provincial
regional tourism office RTO3 uh because
that's something where we're seeing
through the research that uh even at
national level a lot of people when
they're visiting for World Cup games.
They do have intentions after to go do
day trips, see other sites and uh being
positioned between Toronto and Niagara
Falls, clearly we have a very
advantageous geographical advantage. Uh
so really working with our provincial
partners to put Hamilton itineraries uh
in consideration so that visitors to
Toronto will come and enjoy Hamilton
perhaps on their way to Niagara Falls,
perhaps as a lone day trip. Uh so we are
working to see how we can get those
visitors who are looking to explore
Canada who you know may not have been
here before, may not come back for a
while. Uh so we're making sure our
offerings are listed right beside them.
Also uh as a city of Hamilton, we'll be
providing a communication update to
council shortly, talking about some of
the other things we're doing locally to
make sure that Hamiltonians enjoy Gay
Cup and our businesses feel the economic
uplift that an event like that should
entail. But I don't want to uh get let
the cat out of the bag on that.
>> Thank you, Councelor Wing. Councelor
Casar, any questions? No. Uh just one
comment for me picking up on the
director's first comment and director or
manager, you can um weigh in if you
agree or disagree. But when we talk
about maybe some of the challenges we
have at the convention center, I would
say that the comments you said at the
beginning, director, are probably the
biggest hurdle as opposed to the size of
our convention. Um I'm just if there is
something you can add for that. I think
there's a there's conferences that our
space is perfect for but is not looked
at due to some other challenges that we
have in our city and I don't know if you
wanted to comment on that but I I would
think the size is less of a issue as
opposed to what we have currently down
there uh with the safety concerns etc.
>> Thank you to the respon to respond
through the chair. You are correct. That
is that is absolutely our biggest
challenge. uh through the HTDC board, we
have uh a um uh one of our our streams
of of funding is for safety and security
in the downtown, but it uh can only do
so much and uh we are uh working with
our partners um in trying to support
efforts uh where we can see a small
positive impact. Thanks.
>> Thank you for that, director. Uh moving
on to items for consideration.
6.1HTDC260001
Matt advisory committee recommendations
is director is this you
>> uh yes that is correct
>> perfect go ahead
>> thank you uh perfect uh thank you uh
through the chair uh the the Hamilton
tourism uh strategy recommends that uh
we uh introduce an advisory committee um
for HTDC. This advisory committee is
made up of community partners um from
all of our tourism industries. Uh we did
a great deal of benchmarking to see uh
what was happening in other cities and
how this advisory committee was set up
and we have landed on uh what you have
before you today for consideration. So
this it would be a body that would
operate very similar to a community
liaison group uh and uh would have an
advisory capacity and we would bring
information from that advisory group
forward uh for the board's
consideration.
I'm happy to answer any questions on the
report. Thank you.
>> Thank you director. Looking to councelor
Ring or councelor Casar any go ahead
counselor.
Yeah, thank you and through you chair
read the report understand the
recommendation and just want to
understand at a high level I mean I
understand the value of having advisory
committee but has there been an
identified gap in in decisions made up
to this point without the advisory
committee uh evaluation of decisions
that maybe there wasn't enough
information so I'm just looking like to
just flesh out the you know the value
that the committee is going to bring
versus what we have today.
>> Thank you for the question through the
chair. Uh, absolutely.
We we we don't make decisions without
our community partners. I've got to say
industry partners. Um,
to reference back to uh Councelor Wang's
question uh from a previous meeting
regarding increasing the Matt tax, that
is something that we went to our
industry partners in in our hotels to
vet whether they felt that the market
could tolerate that. it would not be uh
reasonable for us to make that decision
uh without getting that kind of input
from those partners. So this uh
committee is set up to ensure that we
have the appropriate engagement. We're
making decisions that are informed and
we're bringing forward recommendations
that are going to benefit the broader
tourism industry in Hamilton. Thank you.
>> Great. Thank you very much for that on
support of no further questions.
>> Thank you. And just um one question for
me, maybe I missed it in the report. The
advisory committee is going to report
through this committee and then up
through I guess GIC
>> uh to respond through the chair. It
would report to this committee and uh
these minutes then go up to GIC.
>> Perfect.
>> Thank you.
>> Thank you, Councilw. You're good. Okay.
So, uh thank you for that, director. We
don't have any motions or notices.
We don't have private and confidential.
So we'll move on to the board of
directors resolutions which is oh
>> I don't know do we need to receive that?
I don't have that on my road map. I
believe it's going to be done in the
resolutions of the directors.
>> The approval is done in the resolutions
of the directors.
>> Perfect. 10.1 resolutions of the board
of directors. Mover and second put the
resolutions of the board of directors on
the floor. Councelor Casar. Councelor
Wang. Discussions on the resolutions
seeing none. This is a electronic the
only electronic vote of the meeting. If
you do have your escribe, please vote
electronically.
>> No robot issues this morning. It seems
like
might I might have just jinxed us.
Awesome. That carries 3 to zero. Thank
you. Um seeing that there's no further
business of this meeting, we are
adjourned at 9:46. Thanks everyone.